Our story
At Goose Group, we believe in the power of creativity, collaboration, and a little bit of honk-inspired fun. What started as a shared dream of creating something meaningful has grown into a vibrant consultancy and maker space, helping individuals and teams bring their boldest ideas to life. Goose Group is not just a business—it’s our way of combining passion, innovation, and playfulness into everything we do.
Meet the team
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Mike Joyce
Founder and innovation director
Mike is the visionary behind Goose Group. With a background in AI product research and years of experience in innovation consulting, Mike has a knack for helping teams think outside the box and find practical paths to success. He thrives on connecting people, ideas, and strategies to build something extraordinary.
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Karlie Kirkaldie
Design director
Karlie brings her expertise in UX design and her passion for collaboration to the table. She’s all about creating processes that foster teamwork and turning complex ideas into approachable, impactful solutions. Karlie’s love for design and innovation fuels her mission to help clients and community members thrive.
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Goose
Chief inspiration officer
woof@goosegroup.co
Goose, our playful pup, is the heart and honk behind our brand. As the namesake of Goose Group, he reminds us to embrace curiosity, stay playful, and never take ourselves too seriously. Goose is always around to brighten our days and inspire us to think creatively.
Why "Goose Group"?
Geese are known for their teamwork, communication, and ability to soar together—values that resonate deeply with us. Goose Group was named not just for our pup, but also to reflect our commitment to collaboration, creativity, and helping ideas take flight.
Our mission
To empower individuals and teams to innovate boldly, collaborate effectively, and turn ideas into impactful realities. Whether through our consulting services, workshops, or Het Honkhol maker space, we’re here to inspire and support creativity every step of the way.
Contact us
hello@goosegroup.co
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Amsterdam, NL
Join us
We’d love to hear your story and help you achieve your creative goals. Whether you’re a team looking to innovate or a maker seeking inspiration, Goose Group is here to help.